BMW
for
BMW is the world’s leading manufacturer of luxury vehicles and motorcycles, based in Munich, Germany.
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An Upcycling Sustainability Initiative
In special collaboration with BMW over the course of one year, Rever designed and produce gift sets repurposed from BMW upholstery leathers as luxury gifts for esteemed BMW and BMW M Performance clients, giving past season leather samples a renewed function. As part of the sustainable efforts, this project was handcrafted in house by our Singapore team to minimise resource wastage and carbon footprint.
Rever's bespoke gift set consisting of a valet tray, a coin holder case and a miniature BMW steering wheel hang tag, specially designed to repurpose BMW's sample showroom upholstery leathers with minimal waste.
Each individual corporate gift set had BMW and Performance Motors' signature logo subtly debossed on each of the items.
Each gift set is presented in Rever's signature packaging.
